Clearance Sale

Clearance Sale refers to foreign trade enterprises selling inventory in large quantities at prices below normal selling price or even cost, in order to quickly recover funds, dispose of accumulated inventory or seasonal goods. It is common at end of season, exhibition tail goods, remaining goods after order cancellation, or product upgrades. Usage scenarios include: sending clearance quotations to old customers, posting clearance zones on B2B platforms, negotiating full-container purchases with discount retailers. Notes: 1) Clearance prices usually do not include normal after-sales and return services, and 'as is' or 'no return' must be clearly stated in the contract; 2) Distinguish 'clearance' from 'promotion': the former focuses on clearing inventory, the latter on increasing sales or brand exposure; 3) Clearance may affect the brand price system, so channels should be chosen carefully to avoid impacting the regular-price market; 4) In some countries, anti-dumping or customs valuation may question excessively low declared prices, so original cost documents should be retained. Compared with 'Liquidation', clearance is more of a proactive marketing action, while liquidation often refers to asset realization when a company goes bankrupt or completely exits the market.