Counterfeit Brand refers to goods that use identical or similar trademarks to registered trademarks without authorization from the brand owner, constituting a serious infringement in international trade. It commonly appears in customs seizures, platform complaints, customer inquiries, and contract disputes. Notes: 1. Once counterfeit goods are seized by customs, they face detention, fines, and even criminal liability; 2. Cross-border e-commerce platforms (e.g., Amazon, AliExpress) have zero tolerance for counterfeits, which may lead to store suspension; 3. Unlike 'Genuine' or 'Stocklot', counterfeit brands have no brand authorization, while stocklots may be excess production from original factories but without authorized sales; similar to 'Knockoff', but counterfeit brand emphasizes direct imitation of a specific brand. Foreign trade practitioners should strictly vet supplier qualifications, avoid accepting counterfeit brand orders, and include intellectual property guarantee clauses in contracts.
📝 Examples
1. Customs notified us that this batch of sneakers bearing the 'Nike' logo is suspected of being counterfeit brand and requires a brand authorization letter, otherwise they will all be confiscated. (Illustrates a typical scenario of counterfeit brand goods being seized by customs)
2. During a customer inquiry, we were asked if we could make counterfeit brand backpacks in 'Adidas' style, and we clearly refused because the risk is too high. (Illustrates a common conversation in foreign trade business of refusing counterfeit brand orders)
💡 Foreign Trade Tips
Foreign trade terms are the foundation of international business communication
Trade practices may vary slightly by country; pay attention when using them
When using terms in contracts, specify the applicable version (e.g., Incoterms 2020)
For unfamiliar terms, use GlobalSync's multilingual email helper to confirm with your partner